Vera&John: Multichannel Graphic Design
I got a great chance to work with Vera&John. I was responsible for making all the graphics they needed, like for social media, their website, and even outdoor ads. I used Photoshop a lot. It helped me make sure every picture or graphic was not only nice to look at but also sharp and matched the style Vera&John already had. I wanted to make graphics that caught people's attention and also fit well with their brand. I didn't just make regular images. I also used Bannerflow to make interactive HTML5 banners. These are part of their bigger plan for marketing online. These moving banners were good at getting people's attention and making Vera&John's online look stronger. Working on both digital and real-world stuff showed me how important it is to be able to design in different ways. It was really cool to see that using good design and the right tools can help a brand look more like itself and speak better to people through different types of media.