Spring Campaign for Farsta Centrum Coupon Booklet
The project involved the development and animation of visuals for the spring coupon booklet campaign for the shops at Farsta Centrum. The design featured spring colors and illustrations of flowers. We wanted to adapt the design for various digital platforms, including Meta, in-house displays, and DOOH (Digital Out of Home). Working alongside the art director, I help to design and animated the visuals for the coupon booklet. The illustrations incorporated spring colors and flowers, giving the campaign a fresh and seasonal look. I then adapted the designs for different digital platforms to ensure consistent messaging and visual appeal across all channels.