Logo Animation for Rexel

Rexel is the world's leading electrical wholesaler. Their product range includes lighting, cables, electrical distribution products, switches, industrial components, sensors, charging stations, and solar panels. I analyzed the Rexel logo and brainstormed various animation techniques that could effectively convey the company's message. I opted for a smooth and modern animation style, emphasizing the logo's clean lines and colors. I used Adobe After Effects to create the animation, incorporating movement, transitions, and subtle effects that added interest to the logo.