Earth Garden Sauvignon Blanc Social Video Ad

The project focused on the rebranding and redesign of the Villa Maria Sauvignon Blanc organic wine, which was transitioning to the Earth Garden Sauvignon Blanc 2021. The challenge was to create new visuals that would appeal to both existing customers and a new target audience, emphasizing the wine's eco-friendly and high-quality aspects. I developed the concept based on the wine's new label, creating a nature-inspired setting with animated bees to reinforce the wine's organic and natural qualities. I also developed a slogan for the campaign and directed the artistic elements.